The video, the ad and the creator’s cut, in one place
Build the ad from the library. Pay the creator as it runs.
Cancel anytime
Build Ads, in three presses
Pick approved videos
Build Ads lists the approved videos of each campaign, with the creator on each.
Choose the network and the account
Meta, TikTok, Snapchat, X or AppLovin. Your connected ad account, your Page, your campaign and ad set.
Review and launch
The video lands in the ad account’s library and the ad is built there. Spend and ROAS of the last 7 days read back.
Creator compensation
How the creator is paid for the ad is set once, on the campaign, and shown on every video.
- Share of ad spend
- A cut of what you spend running their video as an ad, paid as the ad runs. Capped or not, you choose.
- Share of sales
- A cut of every order their video brings in, paid as orders come in.
- Fixed price
- Per video or hourly for the footage; the ad spend is yours alone.
- Billing
- Bonuses bill the card on file as they accrue. Nothing charges by itself on fixed work.
Attribution you choose
Platform attribution counts what Meta or TikTok report for the video’s ads. Hourly attribution measures on your store with our tracking, through Shopify or the Hourly Pixel, and a sale counts once your server confirms the order. Both are shown; only the count you choose is paid.
The cheaper one is marked
Two numbers side by side, and a mark on the one that costs you less.
One order, counted once
An order is credited to one creator, on one source.
The store comes first
Hourly attribution opens once our tracking is on your store.
What the analytics board shows
Ad spend and cost per 1k views
Per campaign and per video, over the range you pick.
Cost per approved video and cost per purchase
What a usable video cost you, and what an order did.
Creators earned and approval rate
Approved first try tells you which briefs worked before the ad ever ran.
Keep reading
Your next winning ad
is one brief away.
15 minutes. We read your store live, show you the creators ranked for it, and map the first campaign.Questions about UGC for Paid Ads
No. Build Ads sends the approved video to your ad account and builds the ad there. Download is still there when you want the file.