HourlyUGC vs Sideshift
What each one charges, every way each one pays creators, and what is in the box. Read on the dates shown.
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Every way to pay, side by side
One row per campaign model. Ours is the create form. Sideshift’s column is their plans page and their ads, read on 2026-11-04; where those say nothing, the cell is empty.
Platform price
- HourlyUGC
- Pro: $399/month plus 1.25% of ad spend, after a 7-day free trial.
- Sideshift
- Starter $299, Growth $499, Scale $999 a month. Annual $210, $349 and $699 a month, billed for the year.
Trial
- HourlyUGC
- 7 days, cancel any time before it ends.
- Sideshift
- 14 days, on monthly plans. Annual plans are charged for the year.
Per video
- HourlyUGC
- Yes. Pay per approved video. Slots you fund when you want.
- Sideshift
- Yes: you pay for the content you approve.
Hourly
- HourlyUGC
- Yes. Book a session; every video from it is yours.
Commission-based, no base pay
- HourlyUGC
- Yes. No base pay: the creator’s cut is a share of the ad spend or of the sales their video brings.
- Sideshift
- An affiliate-marketing use case is on their site.
Share of ad spend
- HourlyUGC
- Yes. 1–30% of what you spend running their video as an ad, capped per video.
- Sideshift
- Paid-ads tools and ROAS per creator are included.
Share of sales
- HourlyUGC
- Yes. 1–50% of every order their video brings, or a fixed amount per order. Counted on the network or on your store, through Shopify or the Hourly Pixel.
- Sideshift
- Revenue per creator is reported.
Per 1,000 views
- HourlyUGC
- Yes. A rate per 1,000 counted views of the creator’s own post. On top of any base.
- Sideshift
- Creators post on their own accounts; you pay for the content you approve.
Samples
- HourlyUGC
- Yes. Ship the product; they film it. On top of any base.
Any combination, one campaign
- HourlyUGC
- Yes. One base, one creator share of ad spend or of sales, plus views or samples: settings of the same campaign.
- Sideshift
- The plans differ by creators, listings and invites.
Sideshift’s column: sideshift.app/plans/brands, read 2026-11-04; Sideshift’s ads in the Meta Ad Library, read 2026-11-04. Ours is the product as it runs today.
Where the two differ most
Sideshift is built around volume: many creators posting on their own accounts, paid for the content you approve. HourlyUGC is built around the ways you pay: one campaign can pay per video, book hours, pay a commission, share ad spend or sales, pay per view, ship samples.
By the hour
A session instead of a rate per asset. One booking, several hooks, every video yours.
Price
Pro: $399/month plus 1.25% of ad spend, after a 7-day free trial.
Money in escrow
Nothing moves until you approve the work. No approval, no payout.
Around the campaign
The rest of the box, from the same pages.
Where the videos run
- HourlyUGC
- Your ads on Meta, from your ad account, or the creator’s own post, paid per 1,000 views.
- Sideshift
- Creators post on their own accounts. Paid-ads tools are included.
Creators at a time
- HourlyUGC
- No cap by plan. Invites are a daily allowance that grows with what you pay creators.
- Sideshift
- 15, 50 or unlimited at a time, by plan.
Contracts and rights
- HourlyUGC
- Yours the moment payment clears, paid and organic. The contract sits with the video in your Library.
- Sideshift
- Contracts and usage rights included.
Payouts
- HourlyUGC
- Escrow from accept to approval. Creators withdraw by card, PayPal or wire.
- Sideshift
- 1-click payouts; 1099 and W-9 handled.
Agencies
- HourlyUGC
- A seat in each client’s workspace, switched from the top bar.
- Sideshift
- A multi-client dashboard and white-label, on separate agency plans.
Managed service
- HourlyUGC
- A 15-minute call reads your store and maps the first campaign.
- Sideshift
- From a $20,000 monthly budget, on request.
Sideshift’s column: sideshift.app/plans/brands, read 2026-11-04; Sideshift’s ads in the Meta Ad Library, read 2026-11-04. Ours is the product as it runs today.
Fair to say about Sideshift
From the same pages, read the same day.
- Plans that grow
- Invites, seats and tracked videos scale with the tier.
- AI and API
- AI tools, an MCP and an API on every plan.
- Agencies
- A separate agency offer, with white-label.
Keep reading
Your next winning ad
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15 minutes. We read your store live, show you the creators ranked for it, and map the first campaign.Questions about the comparison
Each fact about them carries the date it was read and the page it came from, under the table. If their page changes, write to support@hourlyugc.com and we correct it.
